Women By Activity Fishing

A prime example of the “less is more” principle, the Standard Patch Performance Hat combines clean, no-fuss design with high-performance details. The 100% nylon construction dries quickly, while the perforated back panels help keep you cool when shade is hard to come by.

Our Bamboo Lightweight fabric is what put us on the map. Tired of heavy, sticky, overbuilt “performance” clothing, we hunted down the perfect lightweight fabric—crafted from bamboo—and built a lineup of insanely soft sunwear. The Bamboo Lightweight Cropped Long Sleeve leans into the relaxed,...

The Bamboo Lightweight Cropped Hoodie leans into the relaxed, flowy nature of our legendary Lightweight fabric with a laidback fit and sporty cropped length that keeps you cool (and covered) in style. This buttery soft and lightweight layer is built for long days on...

This layering-ready long sleeve is just the ticket when the day calls for a little bit of everything and a whole ‘lotta comfort. Combining the familiar powered-by-bamboo feel you know and love with a soft ribbed texture for visual oomph, this luxe-weight stretchy top...

Meet the ultra-lightweight version of our original Elevate fabric. Same durability and lightning-fast dry times—now in a featherweight design for your most epic hot-weather adventures. Crafted with four-way stretch, drirelease® tech, and awesome breathability, the Elevate Lightweight Tee was designed to keep you cool...

Meet the fitted version of our Elevate Lightweight Tee. Same durability and lightning-fast dry times, now in a performance-oriented fit that stays out of the way during hot-weather adventures. Outfitted with drirelease® tech, HeiQ® Fresh odor control, unparalleled breathability, and a UPF 25+ rating,...

We just invented a new kind of rain jacket. Meet our whisper-quiet, 100% waterproof Cloudshield technology. Our Cloudshield Jacket gives you full waterproof protection, without the noisy, trash-bag like feel of most rain jackets. The fully seam taped, waterproof 3-layer (3L) shell features a...

One of the most coveted styles around Free Fly HQ, the Gridback Fleece Jacket is an outerwear masterpiece—an innovative combo of classic fleece comfort and streamlined weather-resistance. Our product team worked their fabric sorcery and outfitted the interior with an indulgently soft, high-pile fleece...

Inspired by the saltwater flats where you can find us fishing most weekends, the Breeze Pant’s featherweight feel and full-length (but breathable) protection from sun and bugs is a proven winner. The quick-dry construction plays nice on the water, while the stretch-infused fabric makes...

Keep your target top-of-mind with the Target Species Trucker Hat, which delivers classic trucker hat looks and performance thanks to a highly breathable mesh back and a structured, 6-panel design.

If vacation was a hoodie—it’d look a lot like this. Our Bamboo Lightweight Slub Hoodie has a super laidback, beachy feel thanks to the soft and airy slub fabric. Lightweight and breathable, it’s the perfect layer for breezy beach days or nights around the...

Business in the front, party in the back. The Women’s Bamboo Shade Crossover Long Sleeve takes everything you loved about the original design, and adds a crossover back for a flowy, style-forward look and feel. Same indulgently soft and stretchy fabric. Same impressive UPF...

The common theme with good gear? It just works. So we built the Women’s Topogrid Pant to do just that. Cut from soft, stretchy nylon ripstop in a stylish straight-leg silhouette, this outdoor pant is comfortable enough to wear all day, and rugged enough...

Business in the front, party in the back. The Women’s Bamboo Shade Crossover Hoodie takes everything you loved about the original design, and adds a crossover back for a flowy, style-forward look and feel. Same indulgently soft and stretchy fabric. Same impressive UPF 50+...

Meet the ultra-lightweight version of our original Elevate fabric. Same durability and lightning-fast dry times—now in a featherweight design for your most epic hot-weather adventures. Outfitted with drirelease® tech, HeiQ® Fresh odor control, unparalleled breathability, and a UPF 25+ rating, the Elevate Lightweight Hoodie...

Meet the Breeze Drift Pant: a redesigned, better-than-ever evolution of our bestselling Breeze Cropped Pant. We kept everything you love about the original—the wildly comfortable knit waistband, the clean tapered-leg silhouette—but went back to the drawing board to fine-tune the features and fit. The...

Meet the ultra-lightweight version of our original Elevate fabric. Same durability and lightning-fast dry times—now in a featherweight design for your most epic hot-weather adventures. Crafted with four-way stretch, drirelease® tech, and awesome breathability, the Elevate Lightweight Tank was designed to keep you cool...

Clocking in at a featherweight 88 GSM (a number so low, it made this copywriter double-check two different product decks and triple-check with the product designer herself) the insanely lightweight Driftlight Short is purpose-built for the dog days of summer. You know those sweltering...

We made a bucket hat. And it rocks.

Inspired by tarpon action, the Blue Edge Trucker Hat has a structured 5-panel design with a medium crown fit, plus a highly breathable mesh back that’s perfect for warm-weather wear. It’s the kind of hat that looks just right tossed on the dash of...